At Some Museums, the Art Is Now on the Outside

Outdoor LED and video displays engage new and returning museum-goers

At Some Museums, the Art Is Now on the Outside

"The trend dates back centuries: to 18th-century “son et lumière” shows and fireworks spectacles with wall-like sets in Europe, according to Erkki Huhtamo, a professor in the department of design media arts at the University of California, Los Angeles."


"Pictures of a 5-year-old girl from suburban Seattle, dressed up as her heroines — Angela Davis, Rosa Parks and other African-American women who fought for freedom — were shown at the International Center of Photography recently. On Thursday night, they were followed by images of displaced migrants in a Tunisian refugee camp.

Where the museum chooses to display these powerful shows — on the facade of its Bowery building, from dusk to dawn — is a sign of a growing global trend among arts institutions that are trying to make an artistic statement while engaging visitors, both returning and new.

Jurien Huggins, a 24-year-old graphic designer and photographer who was walking by, praised the museum for bringing 'its knowledge out into the world and making something like this more accessible.' Joshua Sandoval Garcia, a 22-year-old abstract artist who strolled by, was struck by the young girl’s face and took his own photos, which he said he would use as a reference 'when I have an artist’s block.'"— Jane L. Levere, Apr. 21, 2017

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Read the full article at the New York Times website.